The Jon & Marc Podcast

How AI Creates 8-Figure Closing Arguments


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Step inside one of Chicago’s most innovative trial law firms with Mike Bonamarte, managing partner at Levin & Perconti.


In this episode of the Jon & Marc Podcast, Mike reveals how his team grew a national birth injury practice with over 80 active cases, why they’ve embraced AI tools like ChatGPT and Supio, and how they balance running a boutique firm culture at scale.


From navigating the challenges of nursing home abuse litigation to building long-term partnerships, Mike shares leadership lessons every law firm owner can learn from.


👉 Topics we cover:

  • Scaling a trial firm without losing the boutique feel
  • How Levin & Perconti built a thriving birth injury practice
  • Using AI for case prep, depositions, and litigation strategy
  • Why advocacy against “profits over people” drives their mission
  • Balancing firm growth, client care, and trial leadership


🎙️ Subscribe for more candid conversations with top trial lawyers, law firm owners, and entrepreneurs shaping the future of legal.


#LawFirmGrowth #LegalMarketing #TrialLawyers #AIinLaw


————————— Contents of this video ————————— 

00:00 – Introducing Mike Bonamarte

01:30 – Inside Levin & Perconti

04:45 – Competing in Chicago’s Legal Market

05:42 – Shifts in Nursing Home Abuse Litigation

07:50 – Fighting for Vulnerable Populations

09:07 – Evolving Firm Infrastructure with Practice Area Changes

10:59 – Birth Injury Partnership Success

14:23 – Taking Big Swings on High-Stakes Cases

17:08 – Handling Client Rejections & Reviews

19:53 – Responding to External Market Headwinds

22:44 – Educating Families on Nursing Home Care

25:47 – Embracing AI in the Law Firm

31:04 – Using AI for Storytelling in Court

34:15 – Culture, Leadership & Firm Management

40:00 – Closing Thoughts

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The Jon & Marc PodcastBy Jon & Marc