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How An Air Fryer Changed My Mind About Electric Cars
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A half-price sticker never changed my mind about anything—seeing it work did. That’s the simple truth behind a story that starts with an air fryer and ends with a clear plan for accelerating electric car adoption without leaning on blunt discounts.
We begin with a familiar arc: scepticism, a friend’s invite, and a hands-on demo that shatters assumptions. Watching an air-fryer roast a chicken, dehydrate fruit, bake cake, and sync cooking times reframes what it is and what it’s for. Sales didn’t take off when retailers slashed prices; they moved when placement improved, TV cooks showcased real recipes, and social feeds overflowed with demos. Information created desire, and desire made price relevant instead of decisive.
That lens changes how we think about EVs. Pitching electric cars as “petrol, but with a battery” sets buyers up for confusion, because ownership is fundamentally different: charging at home or work, trip planning with reliable networks, regenerative braking, software updates, and new cost structures. If we want mainstream drivers to switch, we must fill the knowledge gap with honest, practical guidance. Show winter range in the real world, explain charging without a driveway, break down total cost of ownership with current tariffs, and highlight infrastructure that actually works. Tiny VAT tweaks to public charging won’t move someone to spend tens of thousands if their core worries remain unanswered, but clear, repeatable demonstrations will.
We also look back: early ICE cars faced scarce fuel stations and starting handles; solutions came, and adoption followed. EVs are on the same path, with expanding public chargers, better route planning, and maturing battery warranties. Our goal is to move upstream—educate first, spark desire, then let improving prices and targeted grants play their supporting role. If this resonates, share the episode with someone on the fence about going electric, subscribe for future deep dives, and leave a review telling us the one question you still need answered before you make the switch.
To buy a copy of Electric Cars - The Truth Revealed visit grahamhilltraining.com. Buy the current copy and receive the totally updated version in early 2026. If you are interested in sponsoring this podcast or would be interested in working together please visit grahamhilltraining.com/contact
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By Graham HillSend us a text
A half-price sticker never changed my mind about anything—seeing it work did. That’s the simple truth behind a story that starts with an air fryer and ends with a clear plan for accelerating electric car adoption without leaning on blunt discounts.
We begin with a familiar arc: scepticism, a friend’s invite, and a hands-on demo that shatters assumptions. Watching an air-fryer roast a chicken, dehydrate fruit, bake cake, and sync cooking times reframes what it is and what it’s for. Sales didn’t take off when retailers slashed prices; they moved when placement improved, TV cooks showcased real recipes, and social feeds overflowed with demos. Information created desire, and desire made price relevant instead of decisive.
That lens changes how we think about EVs. Pitching electric cars as “petrol, but with a battery” sets buyers up for confusion, because ownership is fundamentally different: charging at home or work, trip planning with reliable networks, regenerative braking, software updates, and new cost structures. If we want mainstream drivers to switch, we must fill the knowledge gap with honest, practical guidance. Show winter range in the real world, explain charging without a driveway, break down total cost of ownership with current tariffs, and highlight infrastructure that actually works. Tiny VAT tweaks to public charging won’t move someone to spend tens of thousands if their core worries remain unanswered, but clear, repeatable demonstrations will.
We also look back: early ICE cars faced scarce fuel stations and starting handles; solutions came, and adoption followed. EVs are on the same path, with expanding public chargers, better route planning, and maturing battery warranties. Our goal is to move upstream—educate first, spark desire, then let improving prices and targeted grants play their supporting role. If this resonates, share the episode with someone on the fence about going electric, subscribe for future deep dives, and leave a review telling us the one question you still need answered before you make the switch.
To buy a copy of Electric Cars - The Truth Revealed visit grahamhilltraining.com. Buy the current copy and receive the totally updated version in early 2026. If you are interested in sponsoring this podcast or would be interested in working together please visit grahamhilltraining.com/contact