In 2020, Apple, Inc. reported having sold 206 million iPhones to consumers. In this episode, I explore what makes them so unique and stand out from every other competing consumer electronics company. The secret? Their marketing.

I analyze the key to their marketing and how the company has become one of (if not the most) successful self-marketers in history, as well as reflect on a former educator that introduced me to my love of words.

The One Forty Six Podcast

Episode #2 - How Apple Sold 206 Million iPhones Despite a Global Pandemic

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