Scale Your Sales With Mike Mark

How Brett Ratkowski Cracked 1 Million In Sales And Helped 400+ Real Estate Agents | CS018


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Another client spotlight coming at you. This episode is all about overcoming obstacles in your business. I’m pumped to have Brett Ratkowski on the show. He’s a client of ours and the founder of Optimized Real Estate. He helps realtors get more listings and more buyers through the power of advertising.

Brett and I talked about his experience hitting plateaus in his business, and smashing through them. Most recently, since we’re in a recession, Brett’s had to deal with losing 70% of his business. Don’t worry, he’s made it all back since.

A lot of insights in this interview about running an effective company. You’ll enjoy it. Believe me.

You'll Discover
  • The dichotomy between service and leadership - why sometimes serving your clients isn’t the same as leading your clients [03:14]
  • Why every CEO should study the Theory of Constraints and apply it to their business [10:14]
  • What steps to take when Sales becomes your bottleneck… and how CEOs approach solving problems outside of their expertise [18:37]
  • Why a lack of bottlenecks in your business, or you not seeing any, can be a bad sign [26:02]
  • How Brett lost 70% of his clientele when the recession hit… and how he’s made it all back since [33:08]
  • ...And much more!

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          Scale Your Sales With Mike MarkBy Mike Mark

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