A real coaching session on creating high-ticket offers, setting boundaries, and marketing with confidence.

In this business coaching session, Kate Dwyer discusses her journey as a dietitian, the challenges of running a private practice, and the importance of building confidence in her offerings. She explores the limitations of insurance billing, the need for passive income, and the struggle to set boundaries with clients. The discussion also touches on the significance of aligning business practices with personal values and the necessity of financial awareness for growth.

Takeaways:

• Kate acknowledges the glass ceiling in private practice, where income is limited by client hours.
• Building passive income is essential to avoid burnout from one-on-one sessions.
• Confidence is crucial when considering high ticket offers in her practice.
• Marketing courses requires balancing personalized care with educational content.
• Setting boundaries with clients is necessary to protect her time and energy.
• Surveying clients can provide valuable feedback for new offerings.
• Aligning business practices with personal values is vital for fulfillment.
• Financial awareness is key to understanding the viability of her practice.
• Mistakes in billing have been valuable learning experiences for her. 

Chapters:

00:00 Introduction to Kate Dwyer's Practice

02:10 Navigating the Glass Ceiling in Private Practice

04:41 The Challenge of High Ticket Offers

06:51 Building Confidence in Business

10:28 Creating Passive Income Streams

12:26 Marketing Strategies for Meal Plans

15:29 Understanding Value and Client Expectations

18:27 Setting Boundaries with Clients

21:33 Surveying Clients for Better Offerings

27:53 Exploring High Ticket vs. Insurance-Based Services

30:03 Creating Accessible Services

32:48 Aligning Business with Personal Values

35:48 Navigating Insurance and Billing Challenges

41:47 Setting Boundaries with Clients

48:44 Understanding Financial Health in Business

Who this episode is for: dietitians who want their private practice to be sustainable, profitable, and values‑aligned. If you’re craving practical business coaching beyond generic tips, you’ll hear real talk on packaging expertise into higher‑value services, protecting your bandwidth with clear client boundaries, and sharpening your marketing so it attracts the right people. We also cover where insurance billing helps—and where it caps growth—so you can choose a model that fits your season.

You’ll learn ways to turn repeat questions into nutrition courses, workshops, or digital templates that create passive income while improving outcomes. Kate shares scripts that build confidence on sales calls, a cadence for gathering client feedback, and a framework for testing pricing without burning trust. You’ll walk away with a lean onboarding checklist, a lighter follow‑up system that reduces no‑shows, and a plan to stop over‑delivering while still delivering excellence.

If you’re a new or seasoned dietitian ready to move past the hourly ceiling, this conversation gives you tools to scale with integrity. Expect candid lessons, permission to simplify, and a realistic roadmap for growth that centers your wellbeing and your clients’ results.

Enjoying the show? Follow, rate, and share with a friend building a practice. DM a question you want answered—your client feedback shapes what we create next. Thanks.

Connect with Kate: https://www.k8dwyer.com/