In this episode of Insurance Untangled, Ben Tuinei and Naren Arulrajah break down the financial trap of PPO dependence and how dental practices can reclaim lost revenue. They discuss the staggering impact of PPO write-offs, equating them to hidden marketing fees that practices unknowingly pay to insurance companies. Naren shares a step-by-step approach to calculating PPO write-offs, identifying which plans to drop first, and leveraging digital marketing—particularly SEO—to attract high-value patients.

If you're looking to transition away from PPOs while maintaining profitability, book a FREE Marketing Strategy Meeting and take the first step toward a stronger, more profitable practice.

Link - https://www.insuranceuntangled.org/msm/