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How can we close Engagement Gap between climate change awareness and sustained, impactful action?
If 20% of the US population stopped eating meat, dairy and fish tomorrow, we would all be amazed at the innovation of these industries to create new products just to stay in business. If we cut off a large enough portion of demand and revenue across any industry, changes would occur at light speed. How can we ignite collective action to drive these changes?
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By Paul Margolis & Ilan CohenIf 20% of the US population stopped eating meat, dairy and fish tomorrow, we would all be amazed at the innovation of these industries to create new products just to stay in business. If we cut off a large enough portion of demand and revenue across any industry, changes would occur at light speed. How can we ignite collective action to drive these changes?