Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod

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Chris Mader operates at the intersection of leadership, performance, and execution. After a 27-year corporate career, including CRO and executive roles, he built MTA Consultancy to help founders and CEOs scale their businesses using EOS-style frameworks and disciplined leadership systems.

What stands out is his focus on “making the adjustment”, a principle drawn from both elite sports and executive leadership. His work centers on helping leaders move from operator to architect, removing themselves as bottlenecks and building scalable, high-performing organizations.

He also brings a modern edge, integrating AI tools like Coach Mader AI to support decision-making between coaching sessions. For consulting firm owners, Chris offers a grounded model: clear ICP, strong systems, and leadership discipline as the foundation for sustainable growth.

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Proposed Interview Questions:

1. What got you into consulting after a long corporate career and time as a professional athlete?

2. What specific problem are you helping your clients solve today, and why does it matter so much for you personally to solve it?

3. Who are your ideal clients, and who typically makes the decision to bring you in?

4. How do clients typically find you, and what’s worked best to consistently attract the right type of CEOs and founders? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Podcast (hosting), Speaking engagements Sub Question: What do you think about podcasting as a marketing tool for consultants and coaches?

5. Consulting often involves multiple stakeholders, how do you move from first conversation to a signed engagement?

6. Once a client starts working with you, how do you retain them and build long-term relationships so they keep coming back?

7. Where do you find yourself most stuck right now as a consultant, if at all?

8. Looking ahead, where do you see the biggest opportunity for leadership coaching and EOS-style consulting over the next few years?

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Know more about Chris Mader

Website Link: https://www.mtaconsultancy.com/

Connect with Chris Mader on LinkedIn

LinkedIn link: https://www.linkedin.com/in/chrismadermta/

Apply to be a guest on The Principal Podcast:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/