Retail is entering one of the biggest transformations in its history — and AI is at the center of it.

In this episode of LegendsNLeaders, Ruth Harrison, Global Consumer & Retail Goods Lead at Avanade, breaks down how conversational AI, intelligent automation, and AI-powered retail experiences are reshaping the future of shopping.

From AI copilots helping store associates in real time to hyper-personalized customer experiences, Ruth explains how the world’s leading retailers are preparing for an AI-first future — while balancing innovation with the human side of retail.

We also dive into:

• How agentic AI is transforming retail operations
• The future of AI-powered shopping experiences
• Why responsible AI governance matters more than ever
• How retailers can adopt AI without losing human connection
• The tools and strategies brands should prioritize before it’s too late

If you want to understand where retail, AI, and consumer behavior are headed next, this conversation is a must-watch.

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