Shankar Viswanathan, Chief Commercial Officer at Sigmoid and former senior executive at Procter & Gamble, shares how AI is transforming content, media, and product innovation in CPG and why the time to act is now.

🎙️ Topics Covered:

• The #1 transformation mistake senior leaders make

• Reverse mentoring and why humility beats hierarchy

• How AI is transforming content, media, and shelf execution

• Generative AI in R&D and demand forecasting

• The one thing every company must do today to unlock AI's value