Passionate about cooperatives that focus on mission, our guest, Sam Brownell, CEO and founder of CUCollaborate, wants to help credit unions become the primary financial partner of every American. He hopes to achieve that through a new data consortium, AnalyzeCU, which credit unions can leverage to gain new insights, compete with big banks, and deliver more value.

Sam discusses the platform, features such as customizable reporting, and how credit unions can balance profitability and their mission while capturing more net-new members.

Stream the episode to learn more about how to participate and benefit from AnalyzeCU and leverage valuable data to strengthen the credit union movement.