In this episode of The Growth Focus Podcast, Gary Lafferty interviews David Young, founder and CEO of Federated Computer.

They discuss why offering free users can destroy startup growth, how to build a focused tech product, and what truly drives scalable success in SaaS today.

If you're a founder or CEO of a tech consultancy or enterprise, this episode offers essential strategies for scaling without wasting time or resources.

Chapters:

00:00 - Introduction to David Young

01:00 - David’s Unusual Journey into Tech Startups

03:50 - Founding Federated Computer: Solving SaaS Fragmentation

06:40 - Why Price Beats Privacy in Customer Messaging

11:00 - Founder-Led Growth: Real-World Strategies

15:00 - Why Free Trials Can Kill Your SaaS Startup

19:00 - Optimizing Funnels and Paid Acquisition

26:00 - Affiliate Marketing Pitfalls for Startups

29:00 - Building a Scalable Startup Team

33:00 - Final Advice for Tech Founders

Takeaways:

• Why you should avoid free user models early
  

• How to craft a winning, repeatable customer message
  

• The biggest mistake founders make in early growth
  

• How to market tech products when budgets are tight
  

Links:

• Federated Computer: https://federated.computer
  https://www.linkedin.com/in/davidpaulyoung/

  
  

• Contact David Young: [email protected]
  

Growth Focus Partnerships: https://growthfocus.io

https://www.linkedin.com/in/growthfocus/