The TriPOD- Behind the Creative

How does TV advertising work? PART 2


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Welcome back to part 2 of 2 of How does TV advertising work. In this episode the team continue the discussion around TV advertising- how do you make a telly advert?

Where does the production company start? Why should audiences trust TV commercials?What is Clearcast? Who are the ASA? What is legal superimposed text?

So many questions! We have some answers...

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The TriPOD- Behind the CreativeBy YourFilm