We walk through Dr. Rebecca Berens’ journey of building a DPC practice while navigating motherhood, uncertainty, and the unexpected challenges of opening in 2020. Instead of forcing growth, she leaned into her season of life and allowed her practice to evolve naturally through relationships and aligned care. Over time, her patient base shifted through trust and referrals rather than traditional marketing. This episode is a reminder that sustainable growth in DPC comes from community, mindset shifts, and letting go of the need to do everything alone. 

What You’ll Learn

• Why your DPC timeline doesn’t need to match anyone else’s 

• How to grow your practice through referrals and community 

• A non-salesy approach to marketing as a physician 

• Why you shouldn’t try to do everything alone in DPC 

• Key mindset shifts around money, growth, and sustainability 

  
  

Key Moments from the Episode

• Opening a DPC practice right before the pandemic 

• Feeling “behind” and learning to reframe success 

• Building a niche through aligned patient care 

• Using community groups to serve instead of sell 

• Transitioning to a referral-driven practice 

  
  

Who Is This For?

This is for physicians who feel behind, overwhelmed, or unsure if they’re doing DPC “right.” It’s also for those who want a more sustainable, community-driven way to grow their practice without burning out.

About the Guest

Dr. Rebecca Berens is a family medicine physician and the founder of Vida Family Medicine in Sugar Land, Texas. She has been practicing DPC for over six years and has built a referral-based practice focused where she helps break down health misinformation in a thoughtful and nuanced way.

on patients recovering from disordered eating. She is also the co-host of The Anti-Social Doctors Podcast.

Book Mentioned

• She Sells by Megan Dalla-Camina

• Buy Back Your Time by Dan Martell

• Influence by Robert Cialdini

• 10x Is Easier Than 2x by Dan Sullivan & Benjamin Hardy

  
  

  Podcasts Mentioned

• The Anti-Social Doctors PodcastFollow Dr. Rebecca on Instagram: @rebeccaberensmd

• EntreMD Podcast by Dr. Una

  
  

This episode covers how to find patients through Facebook group referrals and how to market authentically as an introvert. But knowing where to find patients is only half the equation.

The other half is knowing exactly what to say when you find them, and being clear enough about your practice identity that your message actually lands.

If you're preparing to open your DPC practice and want to build that clarity before you start marketing, DPC Foundations was built for exactly that moment.

The taller the building the deeper the foundation has to go. Foundations does that deep work first: your practice identity, your messaging, your clarity. This is what you need first.

Founding member price: $499 -  goes to $799 at launch in 2 weeks.

👉 Save your spot at dpcfoundations.com