Customers Who Click

How Drew Wolgemuth is Successfully Bringing Jewellery Shopping Online


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Key highlights:
0:45 - Drew’s introduction1:09 - The background of how Wove came about 04:22 - How Drew gets customers clicking 08:20 - Drew’s method for qualifying customers 10:21 - Managing the high touchpoint process11:34 - What is so unique about Wove?14:18 - How Wove do marketing 19:13 - The evolution of Wove’s design process21:41 - Varying the number of touchpoints based on the type of customer26:43 - How to give the right amount of customer choice 33:28 - Wove’s main marketing channels 36:31 - Getting customer feedback and reviews40:49 - Drew’s ideal lunch guests 42:23 - Drew’s recommended marketing tools
If you’d like to connect with Drew, you can connect with him on Linkedin or email him at [email protected] 
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Customers Who ClickBy Will Laurenson

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