LEADING BRANDS — Wavebreak Podcast

[179] How DUDE Wipes Scaled To $30M+ In Sales

05.10.2021 - By Dylan KelleyPlay

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This company blew past $30M in revenue amidst a pandemic!

Sean Riley joins the Wavebreak Podcast to talk about how DUDE found success growing from a tiny bootstrapped company started by 4 longtime friends living in a small Chicago apartment.

In this episode you’ll learn:

The first step you need to take to bring your product idea to life—and why discovering “World of Wipes” was a key turning point.

How DUDE convinced manufacturers to take a risk on their company back before they were a household name.

Why getting listed on Amazon made it easier to convince brick and mortar stores to stock DUDE products.

Sean Riley is the Chief Executive Dude at DUDE, a bootstrapped company out of Chicago known for their DUDE wipes.

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