Livestreaming, online sales helps China’s farmers build trust with consumers. Interview with researchers who surveyed farmers in 13 Chinese provinces.

How e-commerce can build consumer trust for China’s food

The China Ecommerce Podcast is brought to you by Pinduoduo, the fastest-growing interactive ecommerce platform in China serving more than 600 million users. In each episode, we bring you insights from the most innovative and competitive ecommerce landscape in the world. From social commerce to livestreaming, know your KOLs from your KOCs and join us in spotting and decoding the latest trends to emerge from the world’s largest online marketplaces.

Share How e-commerce can build consumer trust for China’s food

Sign up to save your podcasts

How e-commerce can build consumer trust for China’s food

How e-commerce can build consumer trust for China’s food