The China Ecommerce Podcast

Winston Ma is an investor, attorney, author, and adjunct professor in the global digital economy. Most recently for 10 years, he was Managing Director for China Investment Corporation (CIC), China’s sovereign wealth fund. He was selected a 2013 Young Global Leader at the World Economic Forum. Winston split the past 20 years in China and the US and has experienced the tremendous development in the digital economy space in China. In this episode, Winston shared his observations on how digitization has changed rural areas and how agriculture technology can further alleviate the crowded cities in China.

3:30 Why is it so important to bring digitization to agriculture, especially in China?

6:54 What are the most significant changes or progress you have observed?

10:55 What role do Chinese ecommerce platforms play in promoting global food security?

13:55 How do you see e-commerce playing a role in this shift in consumer behavior during COVID-19 and what impact will it have in reshaping the supply chains behind the food and agriculture system?

17:15 What are the biggest challenges for agriculture industry to eventually change?

Hancheng Cao is the co-author of a research paper, "You Recommend, I Buy: How and Why People Engage in Instant Messaging Based Social Commerce." A third-year PhD student in the Computer Science Department at Stanford University, Han’s research interests are in computational social science, human-computer interaction and natural language processing, with a special focus on collaboration between people. In this episode, he shared his findings on the rationale behind the success of IM-based social commerce, its impact on consumers' purchasing decisions and relationships.

1:30 Introduction of Hancheng and his research area

4:15 How does human interact with the platform and the platform benefit from the user interaction?

5:58 How does IM based social commerce improve user experience?

12:00 IM based social commerce model's impact on the consumer decision-making process?

17:25 What are the key success factors of China's IM based social commerce growth?

20:51 What can be done better to improve the current IM based social commerce model?

In this episode, Nicole Jao, technology journalist from Techinasia took a deep dive on different types of social commerce models, the history of its development in China, and whether the same model can take off in South East Asia, the new ventures adopting similar models, what are the barriers and opportunities.

1:46 Nicole's first experience of using social commerce app

3:35 A brief history of social commerce and its development

6:03 Different types of social commerce models

9:24 Success factors to social commerce

12:45 Barriers to achieving social commerce in South East Asia

16:00 Rising social commerce start-ups in South East Asia

In this episode, Ashley Galina, China marketing expert, Founder of Alarice & ChoZan shared her stories and insights on the trends Chinese consumers are excited about, the biggest changes brought by COVID-19, the under-addressed growth areas people are not aware of, and what business and brands should be prepared for the last quarter of 2020.

In this episode, Ian Tan, Lenovo's Asia Pacific Gaming Lead shared his stories and insights on the importance of unique user engagement in gaming laptop online sales, the changes and challenges brought by Covid-19 and things Lenovo has done to cope with the changes.

In this episode, we discussed the development of livestreaming, its adoption by online sellers, the differentiated impact it brings to experience products vs. the regular search products, and whether it is the future of e-commerce.

2:10 How has livestreaming started?

3: 44 What are the elements of livestreaming that has made it so unique and popular?

8:40 What impact does livestreaming have for online sellers?

10:13 Understanding the behavioral and psychological drivers behind the rising popularity of livestreaming.

14:09 Experience goods vs. Search goods: What are the differences? How does livestreaming improve efficiency?

17:22 What are the challenges to becoming a successful livestreamer?

20:57 Different stage of integration of livestreaming in different markets?

23:08 Future of livestreaming

The China E-commerce Podcast is brought to you by Pinduoduo, the world’s leading interactive social commerce platform. Follow us on Twitter at @pinduoduoinc and sign up for our newsletter to get regular updates about the most competitive and vibrant online marketplace in the world.

Intellectual property protection white paper, Tianjin Seagull Watch, Chinkiang Vinegar and how e-commerce pulled a village out of poverty.

This week, a livestreaming session by Olympic champion Zhang Mengxue attracts more than 1 million views. She introduced specialties of her hometown in Shandong, including donkey-hide gelatin, once a luxury health food for the very rich. Pinduoduo was also at the factory and farm of Junlebao, a dairy brand in China.

The China E-commerce Podcast is brought to you by Pinduoduo, the world’s leading interactive social commerce platform. Follow us on Twitter at @pinduoduoinc or sign up for our newsletter to get regular updates about the most competitive and vibrant online marketplace in the world.

In this episode, we discussed the development of telemedicine during COVID-19, the impact on patients and medical professionals, the opportunities and challenges, the integration with e-commerce in the distribution process, and the outlook for remote health care.

0:55 What is Telemedicine and how big is the market?

1:52 Who is Dr. Ian Chuang and what does he do?

4:42 The real purpose and impact of telemedicine. What are the telemedicine innovations happening around the globe?

9:17 What can and can’t telemedicine do?

15:57 What are the changes and challenges for medical practitioners?

21:29 What telemedicine practitioners can learn from technology innovation in China? What are the telemedicine services being distributed? Opportunities for e-commerce platforms.

25:18 What needs to be addressed on both the patients' and practitioners’ ends to move telemedicine forward?

The China E-commerce Podcast is brought to you by Pinduoduo, the world’s leading interactive social commerce platform. Follow us on Twitter at @pinduoduoinc or sign up for our newsletter to get regular updates about the most competitive and vibrant online marketplace in the world.

Renata Thiebaut was a senior researcher at Harvard University and now works as an e-commerce and digital strategist. Originally from Brazil, she has lived in China for the past 15 years and has worked with hundreds of brands and companies on their ecommerce strategy.

In this episode, host Ada Yang discusses the issue of sustainability with Dr. Thiebaut. The topics they covered include how different markets are achieving more sustainable and eco-friendly growth in e-commerce, the new trends in fashion and among millennials, and how technology empowers stakeholders in the ecosystem to achieve more sustainable growth.

00:40 Brief introduction of Dr. Thiebaut

01:48 Countries at various stages in achieving sustainability

04:00 The role of marketplaces

05:48 Example: fashion industry

09:00 The role of technology in creating sustainable development in farming and rural areas

The China E-commerce Podcast is brought to you by Pinduoduo, the world’s leading interactive social commerce platform. Follow us on Twitter at @pinduoduoinc or sign up for our newsletter to get regular updates about the most competitive and vibrant online marketplace in the world.