Marketing on Mars

How Emotional Decisions Drive Consumer Behavior


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Episode #91 on Marketing on Mars is taking building strong relationships, branding and strategy to another level! We're thrilled to have Doug Zarking, Chief Branding Officer of The Good Feet Store and author of the book "Moving Your Brand out of the Friendzone."🚀 

From leading a diverse team fueled by passion and purpose to explaining the modern recovery approach of his business, Doug outlines the qualities that make a marketer truly outstanding.

Highlights:

00:00 - Intro

03:01 - Hot Sauce Intro

04:23 - 1st Shot of Hot Sauce

05:10 - Background Related

13:26 - About The Good Feet Store

18:01 - 2nd Shot of Hot Sauce

20:45 - Channels investing

26:54 - Marketing budget

29:43 - Top learnings in his life

31:16 - Influencer Marketing

32:41 - Best-performing channel

38:14 - 3rd shot of Hot Sauce

41:29 - Rapid Fire Segment

45:16 - Classic Fuck Ups

49:15 - About Him

58:47 - Goodbyes

Martians, tune in, get inspired, and share your favorite Doug-isms in the comments below🎧 Hit play NOW!

🌟Connect with Doug Zarkin: https://www.dougzarkin.com/ 

🌟Explore about The Good Feet Store: https://www.goodfeet.com/ 

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Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Twice per month, we sit down with founders, CEO's and CMO's of huge companies to talk all about marketing. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more marketing tips or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com

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Apple Podcast: https://bit.ly/3HmX3Fm



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Marketing on MarsBy Marketing on Mars