Virtual Summit Secrets Podcast

How Gamification Boosted Our Summit Engagement by 300%


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If you've ever hosted a summit and wondered "Is anyone actually watching…?" — this episode is about to be your new best friend. In our early events, engagement was flat, session views were low, and attendees had to dig through emails just to find the right links. Not exactly the vibe.

So we decided to shake things up… and stumbled into the magic of gamification. And when we say magic, we mean it — we boosted engagement by about 300%.

In today's episode, we're breaking down exactly how we transformed our summits from passive "watch and leave" events into binge-worthy, can't-wait-to-log-in experiences.

You'll hear how we used MemberVault to add simple but powerful features like:

✨ A daily scavenger hunt with hidden discount codes ✨ Engagement bonuses + point-based unlockable rewards ✨ Daily prize drawings that kept people excited to return

We're also spilling the behind-the-scenes wins, mistakes, and "oh wow, didn't expect that" moments — from skyrocketing session watch rates to clever workarounds when the platform didn't behave exactly how we wanted.

If you want your summit to feel alive, energized, and actually attended, this one's a must-listen.

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Virtual Summit Secrets PodcastBy Jenny Suneson + Lindsey Aleson

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