Billion Dollar Sellers

How Goli did it: $4.1m in 30 days +$3.8m more on Amazon

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June 5th, 2025

Summary: Kevin King explores Goli's million-dollar affiliate playbook and lessons for Amazon sellers, Amazon's SERP transformation with Rufus AI, how to get to $100K+ monthly revenue through product gifting, and the death of the traditional marketing funnel.

Key Points Discussed:

  • Goli's $4.1 million TikTok Shop success in 30 days using strategic affiliate marketing
  • Tiered commission structures that motivate creators (10% to 25% based on performance)
  • How Amazon's Rufus AI is transforming the search results page into an interactive product page
  • The importance of optimizing listings for AI-readable content and pre-click understanding
  • Product gifting strategies to reach $100K+ monthly revenue before Prime Day
  • Why the traditional marketing funnel is dead and the new "4 S's" customer journey
  • Geographic concentration of top US-based Amazon sellers
  • AI search visibility tracking with Ahrefs' Brand Radar
  • Boston Consulting Group's insights on modern consumer behavior

    • Links Mentioned:

    • Don't miss today's webinar - there will be no replay
    • How Goli went from $0 to $4.1M per MONTH in 30 days on TikTok Shop
    • TrueOps FBA Reimbursements Service
    • Helium 10 Elite live Workshop
    • Stack Influence Platform (10% off this month)
    • Prime Day campaign case study - 14X ROI
    • Ahrefs' Brand Radar
    • BDSN Mystery Link of the Day
    • Boston Consulting Group's report on the death of the funnel

      • Hot Picks:

      • 1 of every 8 clothing items bought in USA is from Amazon
      • Amazon readies premium shipping changes for June 29
      • How Amazon FBA changed the e-commerce logistics playbook

        • Stump Bezos Answer: 6 million millionaires and 867 billionaires live in the USA

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        Billion Dollar SellersBy Kevin King