Make Music: Song Production, Marketing, Indie Artist Tips, Advice, Music Industry, Song Exploder

How Haddon's Song Got Over 300K Streams in the First Month


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When Haddon dropped his latest song, he never expected what came next — over 300,000 streams in the first month, countless new fans, and multiple videos going viral across social media. In this episode, we dive into how it all happened: the story behind the song, the moment things started taking off, and what it’s really like when your music suddenly catches fire online.


Indie Roots is a small production company started by Haddon, William Toll, and Ian Austin. We specialize in Christian folk music (feel free to check out our artist projects on Spotify).

If you're on your own journey as an independent artist but struggling to navigate the production process, we would love to help.

Send us an email at [email protected] 

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Make Music: Song Production, Marketing, Indie Artist Tips, Advice, Music Industry, Song ExploderBy Indie Roots