If you have any agency experience, you know how long it takes to build a website matters to your boss’s bottom line. At one of my first agencies, we were budgeted about 40 hours for a full website (WordPress, custom coded theme, probably 5-10 pages and blog). That 40 hours was just development; by the time it reached the dev team, the copy had already been approved and the main designs created and ready for us.

But even then, I felt like 40 hours was a long time to build one website. That’s when I started to refine my own processes to figure out how to build a better website faster. After all, I was repeating a lot of the same work even though the websites were wildly different.

Over the last 7 years, I’ve found the trick that works for me and I’d love to take you through how I spin up a new dev site and get it built faster – sometimes in less than 15 hours for a full, mutli-page website. And buckle in, because this is some major tea I’m about to spill.