Digital transformation isn’t a replacement for high-touch sales and lead nurturing, but those critical functions become easier with automation and AI handling backend processes. It all has to come down to end-user experience.
Shelby Skrhak speaks with Nicole Dziedzic, director of customer success, and Peter Graber, category leader for Cisco, both of Ingram Micro, about:
- Digital transformation at Ingram Micro
- How Cisco ties into transformative initiatives
- Why the post-sale-sale is critical as digital transformation increases
To join the discussion, follow us on Twitter @IngramMicroUSA #B2BTechTalkListen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts or Spreaker.