In this episode, guest host Jeffrey Hannah, Chief Commercial Officer at SBD Automotive, welcomes Manish Mehrotra, Executive Director of Digital Business Planning & Connected Operations for Hyundai Motor North America (HMNA). Their discussion centers on the in-vehicle experience for electric vehicles (EVs) and how connectivity is driving change. 

 

Key Takeaways:

[1:48]: Manish describes his role at HMNA

[2:35]: Manish tells Jeff about key initiatives he is working on

[4:44]: Manish explains what Experiences Per Mile means to him

[7:15]: How the in-vehicle experience differs for EV versus traditional ICE vehicles 

[10:36]: How connectivity can help break the barrier to EV adoption

[14:05]: What should be standardized with connectivity and what should be differentiated between automakers

[16:53]: Information about the IONIQ 5, Hyundai’s new all-electric SUV

[20:25]: Manish’s vision for the future of in-vehicle experience for EVs

[24:31]: Different types of partnerships Manish expects to see in the industry moving forward

 

Sponsors

Brought to you by HARMAN

 

Mentioned in this episode:

EPM Advisory Council

 

Tweetable:

 

“We are committed to the future of mobility with smart, clean, connected, and innovative technologies and integrated solutions designed to be sustainable from the ground up.” -Manish Mehrotra, Hyundai Motor North America 

EPM is the future and it'll judge how each OEM differentiates the experience inside and outside the car. #EVEPM #ExperiencesPerMile #experience #EV #electricvehicles

The OEMs that recognize that the customer experience and convenience is paramount will eventually differentiate themselves. #ExperiencesPerMile #experience #EV #electricvehicles

Accessible education is important for first-time EV owners to fully understand the experiences their vehicle can deliver. #ExperiencesPerMile #experience #EV #electricvehicles