Digital Hospitality

How Josh Schonfeld Blends Passion and Strategy at Vandalay Brands


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Josh Schonfeld, COO of Vandalay Brands, has played a pivotal role in transforming the Chicago-based restaurant group into a culinary powerhouse with 10 unique concepts. From managing ski lodges to leading diverse dining establishments, Josh’s hands-on approach and leadership have fueled Vandalay’s growth. Balancing a passion for hospitality with strategic innovation, he embraces technology to streamline operations, supported by partners like F3 Technologies. With advice on building trust in partnerships and his love for staying connected to the restaurant floor, Josh’s journey offers invaluable lessons in leadership, adaptability, and creating a thriving brand in the competitive dining industry.

Interview Takeaways:

  • Doing What It Takes To SucceedAs Josh Schonfeld has advanced in his leadership role with Vandalay Brands, he’s come to recognize the importance of delegating certain responsibilities. Yet, at his core, his passion for being on the restaurant floor, connecting with the team, and rolling up his sleeves to help out remains unwavering.
  • Advice For Partnership – Josh Schonfeld brings an impressive track record in the restaurant and hospitality industry, shaped by years of hands-on experience. Along the way, he’s gained invaluable insights and shares expert advice on building strong, successful partnerships.
  • Working With Great Partners – Josh Schonfeld, COO of Vandalay Brands, has a lot on his plate, managing 10 restaurants daily. When a tech issue arises or something online isn’t working, having reliable partners like F3 Technology is crucial for ensuring everyday success.


  • Episode Links:
    • Josh Schonfeld LinkedIn: https://www.linkedin.com/in/joshua-schonfeld-7266422/
    • Vandalay Brands Online: https://www.vandalaybrands.com/
    • Vandalay Brands on LinkedIn: https://www.linkedin.com/company/vandalay-brands/
    • Vandalay Brands on Instagram: https://www.instagram.com/vandalaybrands/
    • Caffè Oliva Online: https://www.caffeoliva.com/
    • The Dock At Montrose Beach Online: https://www.thedockatmontrosebeach.com/
    • F3 Technologies Online: https://www.f3tech.com/team
    • Toast Online: https://pos.toasttab.com/


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      Digital HospitalityBy Shawn P. Walchef

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