Sales Strategies for Christian Coaches

How Long Should a Coaching Program Be?


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In this episode, Justin Janowski explores the optimal length for coaching programs, discussing the benefits and challenges of different program durations. He shares insights on designing a coaching offer that aligns with your business goals, client outcomes, and personal preferences.

Justin also outlines five practical considerations that can help you design a program that fits you and your clients while avoiding the roller coaster of a cohort approach. His strategy can help you now and or

Key Points:


Program Lengths: Common durations include 3 months, 6 months, 12 months, and ongoing memberships. Sales Cycles: Consider whether to have fixed start and end dates or allow continuous enrollment. Financial Goals: Align program length with your income objectives, whether it's a side hustle or a full-time business. Sustainability: Design a program that feels sustainable and enjoyable for you as a coach. Client Outcomes: Ensure the program length supports the desired transformation for your clients.


Call to Action: Join Justin's free 90-minute training at landcoachingclients.com to learn how to attract more coaching clients.


Hashtags: #CoachingBusiness #ProgramDesign #ChristianCoaching

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Sales Strategies for Christian CoachesBy Justin Janowski

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