On Tap Podcast

How Matt Wurnig Swiped Right Across America


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Matt Wurnig didn't set out to become a dating show creator. Before launching 50 Dates 50 States, he'd been on just five dates in his entire life. But when COVID lockdowns hit and Tinder offered free location placement anywhere in the US, a simple idea sparked what would become an internet sensation and potentially the next breakthrough reality dating format.

What makes Matt's journey so fascinating is how it transforms both his personal outlook and the dating show landscape itself. Unlike polished reality TV where contestants compete for marriage proposals after weeks of knowing each other, Matt's approach celebrates authentic connections within realistic timeframes. "It's one date," he explains, pushing back against fans who ask if he'll fall in love. "I'm somewhere meeting this person for 8-12 hours. It's hi and bye." This refreshing honesty creates a genuine experience viewers rarely see in dating content.

Season Three introduces a brilliant twist that promises to elevate the series further. Each date receives a wooden heart bearing their state's name, and Matt must decide whether to "take it or break it" afterward. With only five hearts to keep throughout his journey, this creates the elimination element viewers crave while maintaining authenticity. The format brilliantly leverages state pride—a consistent engagement driver throughout his series—while adding competitive stakes that invite audience investment. Will your state's representative make the final five? The only way to find out is by following Matt's cross-country adventure as it unfolds.

Dating itself may seem simple, but Matt's experiences reveal deeper truths about human connection. Don't set expectations before meeting someone. Present your authentic self rather than a performance. Choose activities that ease conversation pressure rather than formal dinners. And remember: "We're all people, and we're not that different. We all like to enjoy a good meal, laugh, smile, and listen to a good song." Follow Matt's journey to see these principles in action as he navigates dating across America, breaking hearts and maybe—just maybe—finding something meaningful along the way.


0:08 Dating Lessons From 50 States

8:40 Camera Dynamics and Public Filming

16:20 The Logistics of Season Two

31:55 The Good Morning America Experience

44:30 Season Three's Heart-Breaking Format

1:13:30 Advice for the Perfect First Date

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On Tap PodcastBy On Tap Podcast

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