Breaking Through The Mayhem

How Media Leaders Create Real Advantage in an AI Era


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As AI accelerates change across advertising, true advantage comes from clarity, creativity, and outcome-driven decision-making. This conversation explores how modern media leaders are redefining value, empowering teams, and using technology to elevate—not replace—human strategy. Featuring insights from Jacob Davis, Global Head of Media at Crossmedia, a respected leader shaping the future of independent media, in conversation with host Adam Katz.

Key takeaways:

  • Why value is shifting from time spent to outcomes delivered

  • How AI should remove friction, not replace thinking

  • What smarter partnerships unlock beyond platform defaults

  • Why human creativity remains the ultimate differentiator

  • How trust and clarity lead to better media performance
  • ...more
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    Breaking Through The MayhemBy Sightly