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How Much Should You Bid In Google Ads?
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
How much CPC should I bid for a Gmail ad? How much should I set the default CPC in an ad group for an eCommerce website?
So it really doesn't matter whether you are running a Gmail ad campaign, or Gmail sponsored promotions as they are called the GSP, but there's for e-com or lead generation, or just for driving traffic to your website, the bids will be the same, but that doesn't change.
Gmail ads, in my opinion, are one of the best ads which very few people use to their advantage to drive traffic or conversions to their website. Very few people are using Gmail ads, so the CPCs are pretty low, you can get a click from as little as 10p or 10 cents, which is in the UK and US.
I don't know much about other currencies, but it would be equivalent to that. So it's nowhere near or anywhere near the Google display or the search campaign cost per click, they're extremely cheap. And the quality of traffic is very good as well because what's happening is you can target your audience, you can target your keywords, you can target by demographic and all these various targeting look options, which are available or Gmail.
And this is what I love about Google Ads is all the targeting options are available for all the different types of ads. So you've got your search ads, display ads, video ads, Gmail ads, but if you find that you got certain audiences or targeting, which is working really well for video or display; you can try using the same audience for Gmail because it's that same audience, just a different place where your ads are being shown. So I would highly recommend you give it a budget $5 to $10 a day, test it out and see how it goes.
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By Uzair KharawalaThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
How much CPC should I bid for a Gmail ad? How much should I set the default CPC in an ad group for an eCommerce website?
So it really doesn't matter whether you are running a Gmail ad campaign, or Gmail sponsored promotions as they are called the GSP, but there's for e-com or lead generation, or just for driving traffic to your website, the bids will be the same, but that doesn't change.
Gmail ads, in my opinion, are one of the best ads which very few people use to their advantage to drive traffic or conversions to their website. Very few people are using Gmail ads, so the CPCs are pretty low, you can get a click from as little as 10p or 10 cents, which is in the UK and US.
I don't know much about other currencies, but it would be equivalent to that. So it's nowhere near or anywhere near the Google display or the search campaign cost per click, they're extremely cheap. And the quality of traffic is very good as well because what's happening is you can target your audience, you can target your keywords, you can target by demographic and all these various targeting look options, which are available or Gmail.
And this is what I love about Google Ads is all the targeting options are available for all the different types of ads. So you've got your search ads, display ads, video ads, Gmail ads, but if you find that you got certain audiences or targeting, which is working really well for video or display; you can try using the same audience for Gmail because it's that same audience, just a different place where your ads are being shown. So I would highly recommend you give it a budget $5 to $10 a day, test it out and see how it goes.