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How NordVPN went from B2C to B2B
Today, we're joined by Rytis Meskauskas, Chief Revenue Officer at NordVPN.
Rytis opens up about NordVPN's strategic entrance into the B2B market.
Because you see - NordVPN initially serviced the B2C market only.
It is then through a fascinating journey from recognizing the untapped potential in their existing B2C base, that they decided to launch a dedicated B2B SaaS offering.
In today’s conversation will be talking about:
So please enjoy my conversation with Rytis!
View all episodes
By We Are SalesToday, we're joined by Rytis Meskauskas, Chief Revenue Officer at NordVPN.
Rytis opens up about NordVPN's strategic entrance into the B2B market.
Because you see - NordVPN initially serviced the B2C market only.
It is then through a fascinating journey from recognizing the untapped potential in their existing B2C base, that they decided to launch a dedicated B2B SaaS offering.
In today’s conversation will be talking about:
So please enjoy my conversation with Rytis!