<p>The YK Communications team wanted more subscribers to use their CommandIQ app from Calix in order to reduce trouble calls and improve customer experience. They came up with a multiprong approach that drove app adoption to 86%, earning them a national award and improving the service they deliver.</p>

The YK Communications team wanted more subscribers to use their CommandIQ app from Calix in order to reduce trouble calls and improve customer experience. They came up with a multiprong approach that drove app adoption to 86%, earning them a national award and improving the service they deliver.

How One Texas Telco Got 86% of Customers to Use Its App, With Russell Kacer

StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.

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How One Texas Telco Got 86% of Customers to Use Its App, With Russell Kacer

How One Texas Telco Got 86% of Customers to Use Its App, With Russell Kacer