On She Built It®, Kimberly Ross shares the deeply personal journey behind ORA Method, a New York City wellness practice she built at the intersection of clinical treatment and everyday ritual. Diagnosed with Type 1 Diabetes at 11 and later struggling with Hashimoto's and digestive issues, Kimberly found life-changing relief through acupuncture and made it her mission to make that experience more approachable for others.

From a single acupuncture practice rooted in Traditional Chinese Medicine to a full wellness brand now expanding into at-home devices, Kimberly talks about what it takes to build something that is both luxurious and credible, how to scale a service-based business without losing quality, and why regulating the nervous system is the foundation of everything ORA does. 

This conversation is for every founder and woman who has stopped looking for a quick fix and started investing in how they actually feel.

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