Digital Hospitality

How Popmenu Uses AI to Personalize Restaurant Marketing

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Interview Takeaways:

  • The Brown Stew Story – Tony Roy tells the story of Ruby’s Jamaican Kitchen in Alexandria, VA whose owner, Ruby, spoke on the power of consistency and properly targeting the marketing.
  • AI Driven Email Marketing – Email marketing can be marked as unimportant and brushed aside by customers. Brendan Sweeney speaks of PopMenu’s ability to change that mindset with personalized emails created from distinct data collected by their servers.
  • Leveraging Technology is a Necessity for Business – As the world changes, so does the business world, including the restaurant business. With said changes, the evolution of technology is as present now as ever, and Tony Roy urges restaurants to embrace technological advances. Not doing so, he says, could prove detrimental.


    • Episode Links:
    • Popmenu Website: https://get.popmenu.com/
    • Popmenu Instagram: https://www.instagram.com/popmenu/?hl=en
    • Brendan Sweeney Linkedin: https://www.linkedin.com/in/brendanesweeney/
    • Tony Roy Linkedin: https://www.linkedin.com/in/anthony-tony-s-roy-377853a/
    • National Restaurant Association Show: https://www.nationalrestaurantshow.com/
    • Sponsors:
      • DAVO: www.davosalestax.com/influencers
      Marqii: https://www.marqii.com/


      About Our Sponsors
      DAVO:

      DAVO automates every step of the sales tax process — from collecting to filing to paying...

      Click here to learn more
      Marqii:

      Marqii is designed to create unforgettable customer experiences...

      Click here to learn more

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      Digital HospitalityBy Shawn P. Walchef
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