IPA Payments Pod

How Prepaid Went from Cookie Dough to Shape Shifter


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In this episode, NBPCA talks with Susan Herbst-Murphy, from the Federal Reserve Bank of Philadelphia about the evolution of the prepaid industry, who uses prepaid cards and why, and how the industry will continue to grow. We also cover some program design considerations.

You can find our guest’s research at: https://www.philadelphiafed.org/consumer-finance-institute/payment-cards-center/specialists/herbst-murphy/

She has reports about Millennials and Prepaid, Customer Service in Prepaid Programs, and motivating prepaid card users.

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IPA Payments PodBy Innovative Payments Association

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