In 2004, Rand Fishkin, co-founded the SEO software company, Moz, where he served as CEO until 2014. In 2018, he left and founded SparkToro, a software and data company focused on helping people understand how and where to reach their target audiences. Rand is also the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018) and a frequent keynote speaker on marketing and entrepreneurship topics around the world. In his spare time, he mostly likes to hang out with his wife, Geraldine, and eat pasta.   This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]     In this episode you'll learn:  [01:14] What is SparkToro [04:30] How did Rand approach starting SparkToro [08:00] How will Rand finance the company [12:09] What does Rand think about growth assumptions [13:46] What caused Rand to raise a second round of funding at Moz [16:15] How is Rand planning to market SparkToro [18:27] How to choose between improving your marketing and your product [19:57] How to shift between different business mindsets [21:10] Dealing with customer feedback [23:40] How is Rand choosing what to work on  Links mentioned:  SparkToro Rand on Twitter  Brought to you by Experiment 27. Find us on Youtube.    If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.   Get access to our FREE Sales Courses. 

How Rand Fishkin Is Planning To Build And Market His New Company

Every week Alex Berman chats with an entrepreneur, entertainer, comedian or anyone he finds interesting and provides practical strategies on how to advance in business, life or Hollywood. This podcast is brought to you by Experiment 27 - we leverage our expertise in digital agency marketing to drive more leads to our client's business.

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Clayton Morris is a former FOX News Anchor who left the #1 cable news show in the world after achieving financial freedom. Through his Financial Freedom Academy, He devotes himself to helping others build passive income and achieve financial freedom like he did using methods he learned along the way. After some epic failures, he’s learned how to build a meaningful life, and shares these lessons on his top-rated podcast, Investing in Real Estate with Clayton Morris. This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery In this episode you'll learn: [1:06] What was it like leaving the job that Clayton always dreamed of in his childhood? [2:47] Was there anything different that Clayton did than anyone else stuck at his level? [4:45] Having a different personality on vs off-air [8:15] When is enough ‘enough’ for you? How do you nurture your portfolio? [11:42] Do you feel guilty about the lower time investment? [13:50] Where do you find your mind going? How do you find ideas? [15:54] What do you actually mean by financial freedom? [17:50] How do you deal with hate when you go off-niche? [19:48] What was driving Clayton to create content when he didn’t need to? [21:13] How do you negotiate deals? [23:11] ‘You’re never too good to sell.’ Links mentioned: Listen to Investing In Real Estate with Clayton Morris at https://morrisinvest.com/podcast  Catch Morris Invest on YouTube Have you been trying a bunch of different marketing tactics and nothing is working? I’d love to work one-on-one to see exactly what’s wrong at Experiment27.com/Consulting Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org). If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.

How to Achieve Actual Financial Freedom w Clayton Morris

Kevin Stecko is the founder and president of 80sTees.com. He's been operating the business since December of 1999. Being in the e-commerce industry for more than 2 decades now, he's seen it evolve into the giant that it is today. Born in the golden age of action figures & graphic tees, 80stees was something that he was destined to do.   This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery   In this episode you'll learn: [1:04] The story behind 80stees [2:44] What made Kevin take 80stees online back in 1999? [7:42] People complaint so much when the price is lower. [8:28] What does the outbound marketing look like for 80stees? [11:01] One-to-one to current customers [14:23] Keeping it all licensed when others can’t [17:02] What’s the design approval process for licensed products? [21:46] What turned Kevin off of the licensing deals and what is he doing instead? [24:20] What are the next steps for 80stees? [26:40] What is the future of Vintage clothes?   Links mentioned: E-commerce musings by Kevin Stecko at Kevinstecko.com 80stees.com   Have you been trying a bunch of different marketing tactics and nothing is working? I’d love to work one-on-one to see exactly what’s wrong at Experiment27.com/Consulting Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org). If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.

The Perks & Struggles of Starting Early in E-Commerce w Kevin Stecko of 80sTees

Tara Reed is a tech entrepreneur with previous experience working in marketing at Google, Foursquare, and Microsoft. After that experience, She launched Kollecto, an app for affordable art collecting, which she built without writing a single line of code. Her success with Kollecto led to a TEDx talk on helping other entrepreneurs build their own apps without code. After the TEDx talk, She was inspired to share her experience and knowledge with others who had great ideas, but weren’t technically inclined. She started Apps Without Code to do just that.   This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery   In this episode you'll learn: [1:18] How’d Kollecto came into existence? [4:32] The outreach to Art advisors for Kollecto [5:09] Where was Tara sending out clients for the surveys? [6:55] What happened to Kollecto? [9:00] How Tara got into giving a TEDx talk [10:40] What was Kollecto’s business model? [14:00] How’d Tara figure out how not to overwork? [16:00] What was the biggest driver that Tara needed to focus on? [17:25] How does she drive traffic to her weekly workshop? [20:55] Ho much did she push for Ads in the first week?   Links mentioned: @tarareed_ on Instagram tara@appswithoutcode.com workshop.appswithoutcode.com   Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org). If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.

How to build Apps Without Code that actually generate Revenue w Tara Reed

J V Crum III became a self-made Entrepreneur-Millionaire in his 20s. Now he devotes himself to helping others find their dream by growing a business that combines making profits with creating an important difference for their customers and the world. JV hosts a show called, Conscious Millionaire, and he also is a business coach. His goal is to help you create a business that affords you true financial freedom in life that provides you that deep fulfilment that you seek. This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery In this episode you'll learn: [3:11] What it means to make a million dollars in your 20s What it means to exit at 40 [5:15] Is there guilt of not delivering enough value in the past? [7:14] Have you ever felt a strong push against the person that you used to be? [12:58] What do you mean by “Doing something that really matters”? [16:54] What was that business that JV hated during his exit? [20:26] The biggest tragedy of life? [21:03] What advice would you give to your past self? [26:14] “Living in the zone” [31:31] The two reasons for becoming famous Links mentioned: ConsciousMillionaire.com Get the 7 figure formula at: ConsciousMillionaire.com/7figureformula Get 50+ Subject Lines to Test for your next Cold Email Campaign at Experiment27.com/Subject Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org). If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.

How to Start a Successful, Conscious-Driven Business w J V Crum III

Nkiruka (Kiki) Nwasokwa is a Concept Clarity Strategist who helps creators of breakthrough technologies to prove the breakthrough their product brings to the world. Specifically, she helps tech teams win pitches, clients, and customers by delivering instant proof of concept without any market testing. Her clients range from startups to Fortune 500 companies. She holds a degree in Mathematics from Dartmouth College with a minor in Philosophy of Science. This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery   In this episode you'll learn: [1:00] How do you deliver proof of concept with no market testing? [3:12] How the whole process came together [6:18] What steps to take to come up with that perfect slogan [10:06] How do you cut through the nonsense and find that perfect statement [12:30] Some more iconic examples of those perfect pitches [20:00] The questions that Kiki asks her Clients   Links mentioned: eightwordwin@gmail.com   Have you been trying a bunch of different marketing tactics and nothing is working? I’d love to work one-on-one to see exactly what’s wrong at Experiment27.com/Consulting   Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org). If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on  iTunes and leave us a 5-star review.

How Rand Fishkin Is Planning To Build And Market His New Company

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