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Kristina Finseth is the Growth Marketing Lead at Interseller. During this conversation with The Collaborator , Kristina dug into:
1️⃣Her thoughts on Enablement from the marketing perspective.
2️⃣ How a year in sales influenced her view on marketing and enablement. Hint: More collaboration to deeply understand the needs of the sellers and the customers they support.
3️⃣ A reminder that marketing must “Drive revenue, not MQLs.” AMEN!!
Give a listen to learn more about these topics and more.
Kristina Finseth is the Growth Marketing Lead at Interseller. During this conversation with The Collaborator , Kristina dug into:
1️⃣Her thoughts on Enablement from the marketing perspective.
2️⃣ How a year in sales influenced her view on marketing and enablement. Hint: More collaboration to deeply understand the needs of the sellers and the customers they support.
3️⃣ A reminder that marketing must “Drive revenue, not MQLs.” AMEN!!
Give a listen to learn more about these topics and more.