In the latest episode of The Retail Tea Break podcast, I’m joined by two guests who really understand shoppers. Vanessa Henry is Research Director (Shopper) ​​​​and Zoe Smith is a Research Executive, at Walnut Unlimited. They both have vast experience with the retail industry, using a variety of methodologies across projects to uncover true actionable insight that can help to unlock growth in the retail space. Their role- to Understand shopper behaviour, getting under the skin of how consumers behave and feel.

This is a fascinating conversation full of great insights and case studies. So grab your cup of tea, sit back and listen in…

Topics:

• What Walnut Unlimited does
• How Shoppers Shop
• Scientific tools including behavioural science
• Real examples
• Key takeaways key takeaways that retailers and brands should be aware of?

For more information visit: https://walnutunlimited.com/

Transcription and show notes available at: https://theretailadvisor.ie/