In this podcast, we’ll dive into how social media is transforming everything about the way we shop and consume content in 2024. Social media platforms like Instagram, TikTok, and YouTube are no longer just places to connect with friends or watch funny videos—they’re shaping our buying habits, influencing what we purchase, and even how we experience products.

We’ll explore how shopping through social media has become seamless, with in-app purchases, one-click buying, and personalized ads that know what we want before we do. Influencers and even AI-generated personalities are the new faces of marketing, helping brands connect with consumers in more personal and creative ways.