Swiftly Spoken

How Taylor Swift Created Pop Perfection: A 1989 (and Taylor’s Version) Retrospective


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A decade ago Taylor Swift released 1989, a career changing and defining album. It marked her definitive shift from country to pop, served as a rebirth for her celebrity persona, and crafted an incredibly thought out narrative from start to finish. Even ten years later, this is the album that the general public most recognise Taylor for, with hits like Shake it Off, Bad Blood, and Blank Space being unescapable staples of pop culture. A year ago Taylor reclaimed her fifth studio album with the release of 1989 (Taylor’s Version) which, against all odds, outdid the original version’s opening week sales, reaffirming not only the popularity of 1989, but it’s rightful place as one of the most awarded and critically acclaimed pop albums in history.

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