
Sign up to save your podcasts
Or


Do you remember the Fire Phone? This was to be the first smartphone to be produced by Amazon, Bezos 'big bet'. Yet following the launch, Amazon announced they'd lost $170 million and fired their entire hardware engineering division. What happened?
Sources:
https://goodereader.com/blog/e-book-news/what-market-share-do-amazon-apple-bn-kobo-and-google-have-selling-ebooks
https://www.statista.com/statistics/269915/global-apple-ipad-sales-since-q3-2010/
https://www.businessinsider.com/how-steve-jobs-and-apple-fixed-ebook-prices-2013-7
https://publishingperspectives.com/2014/07/amazon-explains-why-it-thinks-9-99-is-the-right-price-for-ebooks/
https://www.cnbc.com/2016/11/22/your-world-changed-forever-in-2007-with-iphone-and-tech-boom-thomas-friedman.html
https://www.dailymail.co.uk/news/article-2383935/Apple-store-customer-satisfaction-begins-plummet-company-ditches-legendary-focus-customer-service.html
https://www.fastcompany.com/3039887/under-fire
https://www.nytimes.com/2014/06/19/technology/personaltech/amazon-fire-phones-missed-opportunities.html
https://au.pcmag.com/mobile-phones/36639/report-dozens-of-amazon-fire-phone-engineers-get-the-axe
https://fortune.com/2015/08/27/amazon-layoffs-engineers-fire-phone/
https://www.wired.com/2015/01/amazon-fire-phone-always-going-fail/
https://www.mbaknol.com/management-case-studies/case-study-success-of-amazons-kindle-fire/
https://hbr.org/2011/10/ten-reasons-amazon-kindle-fire
https://www.androidpolice.com/2021/09/23/the-first-android-phone-was-announced-13-years-ago-today/
https://www.experiencedynamics.com/blog/2014/09/busting-myth-apple-doesnt-do-user-research
https://www.fastcompany.com/co-design
https://www.experiencedynamics.com/blog/2014/09/busting-myth-apple-doesnt-do-user-research
https://www.wsj.com/articles/BL-DGB-24752
https://www.businessinsider.com/heres-amazons-first-ad-for-the-fire-phone-2014-7
https://adage.com/article/digital/precocious-kids-tout-amazon-s-fire-phone/294184
https://venturebeat.com/media/gary-busey-thrashes-hipster-children-in-amazon-advertising-deathmatch-data/
https://www.fastcompany.com/3032128/is-amazons-new-fire-the-ultimate-mom-phone
https://www.theverge.com/2015/6/18/8806417/amazon-fire-phone-failure-anniversary-sales
https://www.imore.com/apple-takes-75-smartphone-profits-despite-13-market-share-says-report
https://au.pcmag.com/fire-phone/12569/no-aussie-fire-phone-good
https://en.wikipedia.org/wiki/Fire_Phone
https://www.zdnet.com/article/amazon-exec-fire-phone-pricing-was-wrong/
https://www.wsj.com/articles/amazon-curtails-development-of-consumer-devices-1440632203
Hosted on Acast. See acast.com/privacy for more information.
By Fluid BrandingDo you remember the Fire Phone? This was to be the first smartphone to be produced by Amazon, Bezos 'big bet'. Yet following the launch, Amazon announced they'd lost $170 million and fired their entire hardware engineering division. What happened?
Sources:
https://goodereader.com/blog/e-book-news/what-market-share-do-amazon-apple-bn-kobo-and-google-have-selling-ebooks
https://www.statista.com/statistics/269915/global-apple-ipad-sales-since-q3-2010/
https://www.businessinsider.com/how-steve-jobs-and-apple-fixed-ebook-prices-2013-7
https://publishingperspectives.com/2014/07/amazon-explains-why-it-thinks-9-99-is-the-right-price-for-ebooks/
https://www.cnbc.com/2016/11/22/your-world-changed-forever-in-2007-with-iphone-and-tech-boom-thomas-friedman.html
https://www.dailymail.co.uk/news/article-2383935/Apple-store-customer-satisfaction-begins-plummet-company-ditches-legendary-focus-customer-service.html
https://www.fastcompany.com/3039887/under-fire
https://www.nytimes.com/2014/06/19/technology/personaltech/amazon-fire-phones-missed-opportunities.html
https://au.pcmag.com/mobile-phones/36639/report-dozens-of-amazon-fire-phone-engineers-get-the-axe
https://fortune.com/2015/08/27/amazon-layoffs-engineers-fire-phone/
https://www.wired.com/2015/01/amazon-fire-phone-always-going-fail/
https://www.mbaknol.com/management-case-studies/case-study-success-of-amazons-kindle-fire/
https://hbr.org/2011/10/ten-reasons-amazon-kindle-fire
https://www.androidpolice.com/2021/09/23/the-first-android-phone-was-announced-13-years-ago-today/
https://www.experiencedynamics.com/blog/2014/09/busting-myth-apple-doesnt-do-user-research
https://www.fastcompany.com/co-design
https://www.experiencedynamics.com/blog/2014/09/busting-myth-apple-doesnt-do-user-research
https://www.wsj.com/articles/BL-DGB-24752
https://www.businessinsider.com/heres-amazons-first-ad-for-the-fire-phone-2014-7
https://adage.com/article/digital/precocious-kids-tout-amazon-s-fire-phone/294184
https://venturebeat.com/media/gary-busey-thrashes-hipster-children-in-amazon-advertising-deathmatch-data/
https://www.fastcompany.com/3032128/is-amazons-new-fire-the-ultimate-mom-phone
https://www.theverge.com/2015/6/18/8806417/amazon-fire-phone-failure-anniversary-sales
https://www.imore.com/apple-takes-75-smartphone-profits-despite-13-market-share-says-report
https://au.pcmag.com/fire-phone/12569/no-aussie-fire-phone-good
https://en.wikipedia.org/wiki/Fire_Phone
https://www.zdnet.com/article/amazon-exec-fire-phone-pricing-was-wrong/
https://www.wsj.com/articles/amazon-curtails-development-of-consumer-devices-1440632203
Hosted on Acast. See acast.com/privacy for more information.