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In this episode of E-Coffee with Experts, host Austin Willman sits down with Dmitriy Peregudov, Founder & CEO at Giftsenda.
Dmitriy shares how he scaled a niche e-commerce gifting business into a 70% B2B, enterprise-focused company serving clients in over 200 countries. We break down how localized fulfillment eliminates tariffs, why SEO still outperforms paid ads long-term, and how AI is changing, but not replacing, real marketing strategy.
You’ll also learn:
- Why gifting can outperform traditional outbound sales
- How to “buy the right” to someone’s attention ethically
- Where AI fits into modern SEO and content workflows
- How to measure customer quality beyond surface-level metrics
- The role of culture, ownership, and continuous improvement in scaling teams
If you’re a founder, marketer, agency owner, or sales leader looking for smarter ways to drive recurring revenue, improve conversion rates, and future-proof your marketing strategy, this episode is for you.
Get access to 250k+ link connections and build your website authority with us: https://www.digitalwebsolutions.com/
In this episode, we discuss:
00:00 – 01:15: Welcome & guest introduction
01:15 – 03:10: How the business started
03:10 – 05:00: Moving from consumer to B2B
05:00 – 07:20: Solving global shipping problems
07:20 – 10:00: Where customers come from today
10:00 – 13:10: Using gifting in sales and marketing
13:10 – 16:00: Why gifting works better than cold outreach
16:00 – 19:30: SEO, AI, and search changes
19:30 – 22:30: Measuring customer quality and ROI
22:30 – 25:00: What matters most for growth
25:00 – 28:00: Company culture and core values
28:00 – 30:30: Final thoughts and where to connect
Connect with Dmitriy Peregudov
https://www.linkedin.com/in/dmitriy-peregudov/
https://www.giftsenda.com/
FOLLOW US
Website: https://www.digitalwebsolutions.com/
Facebook: https://www.facebook.com/digiwebsol
Instagram: https://www.instagram.com/dws_global
LinkedIn: https://www.linkedin.com/company/digital-web-solutions./
By Digital Web SolutionsIn this episode of E-Coffee with Experts, host Austin Willman sits down with Dmitriy Peregudov, Founder & CEO at Giftsenda.
Dmitriy shares how he scaled a niche e-commerce gifting business into a 70% B2B, enterprise-focused company serving clients in over 200 countries. We break down how localized fulfillment eliminates tariffs, why SEO still outperforms paid ads long-term, and how AI is changing, but not replacing, real marketing strategy.
You’ll also learn:
- Why gifting can outperform traditional outbound sales
- How to “buy the right” to someone’s attention ethically
- Where AI fits into modern SEO and content workflows
- How to measure customer quality beyond surface-level metrics
- The role of culture, ownership, and continuous improvement in scaling teams
If you’re a founder, marketer, agency owner, or sales leader looking for smarter ways to drive recurring revenue, improve conversion rates, and future-proof your marketing strategy, this episode is for you.
Get access to 250k+ link connections and build your website authority with us: https://www.digitalwebsolutions.com/
In this episode, we discuss:
00:00 – 01:15: Welcome & guest introduction
01:15 – 03:10: How the business started
03:10 – 05:00: Moving from consumer to B2B
05:00 – 07:20: Solving global shipping problems
07:20 – 10:00: Where customers come from today
10:00 – 13:10: Using gifting in sales and marketing
13:10 – 16:00: Why gifting works better than cold outreach
16:00 – 19:30: SEO, AI, and search changes
19:30 – 22:30: Measuring customer quality and ROI
22:30 – 25:00: What matters most for growth
25:00 – 28:00: Company culture and core values
28:00 – 30:30: Final thoughts and where to connect
Connect with Dmitriy Peregudov
https://www.linkedin.com/in/dmitriy-peregudov/
https://www.giftsenda.com/
FOLLOW US
Website: https://www.digitalwebsolutions.com/
Facebook: https://www.facebook.com/digiwebsol
Instagram: https://www.instagram.com/dws_global
LinkedIn: https://www.linkedin.com/company/digital-web-solutions./