The Marketing Intelligence Show

How to analyze qualitative data with Peep Laja

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In this episode of the Marketing Analytics Show, Peep Laja discusses how he gathered early feedback and came up with Wynter’s new value proposition.

You'll learn:

  • How Peep used early user feedback to narrow down Wynter’s product positioning
  • How you can analyze your qualitative data
  • What questions marketers should ask to get useful insights from their customers, especially when the company is still at an early stage

    • Links mentioned in the show:

    Follow Peep on LinkedIn: https://www.linkedin.com/in/peeplaja/

    Wynter: https://wynter.com/

    Start your 14-day free trial of Supermetrics: https://supermetrics.com/start-trial

    Follow Supermetrics on Twitter: https://twitter.com/supermetrics

    Follow Anna on Twitter: https://twitter.com/superpoweranna


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