The Copy & Coffee Podcast

How To Approach Clients With No Copywriting Portfolio


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A good friend of mine recently asked me how to approach a new client without a portfolio of work. Great question!

I know it's always difficult to do this when you haven't got any kind of work to show the potential client.. and the good news is this is exactly what happened to me when I first left the corporate world.

What's exciting though.. is it's super easy to overcome this hurdle and it's a lot of fun to do. 

In todays Podcast, I'll explain my method for putting together some 'spec' work that will make any client happy. 

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The Copy & Coffee PodcastBy Luke Kelly