Many sales professionals know referrals are powerful, but hesitate to ask because they don’t want to impose. 

In this episode, Brandon explains why most referral asks fail—because they’re framed around need instead of outcomes. He shares simple scripts that feel natural, ways to make referral requests specific, and how to remove friction by offering a message customers can forward.

You’ll learn when the right time to ask is, what language increases response rates, and how to make referral requests feel respectful and easy. 

If you want more warm intros without awkwardness, this episode gives you the exact playbook.