Topics discussed in this episode:

➕The B2B implications of Japan’s homogenous culture

➕How it plays out: “common sense” is a social contract

➕How to sell in Japan when decisions are made by the collective
➕Deconstructing Japanese perspectives on tech and IT systems

➕Implementing a workable B2B sales strategy in Japan

➕The pros and cons to B2B partner sales

Hosted by:

Fuminori Gunji, CEO of TokyoMate

Bryan Rios, Marketing Specialist at Wahl+Case

Prefer to read about the cultural differences? Tokyomate put together a comprehensive guide to B2B IT Sales in Japan, check it out here!

What to learn more about the sales functions in the IT sales funnel?

Check out our episode on The IT Sales Funnel here

Interested in working in the Japanese Tech Industry?

Message us here!