How to Beat Incumbents with Dr. Brian Byrd

Important Time Stamps and Notes:

00:00 Podcast Introduction

00:25 Councilman Brian Byrd Bio

01:36 Brian Byrd’s background and how he got involved in politics

03:40 What was involved in your process of deciding to run for office?

08:55 How did the campaign impact your relationship with your wife and what role did she play in the campaign?

14:27 How did you approach building the campaign plan?

17:36 What are some of the ways that the My Campaign Coach Advanced Candidate Course helped prepare you for the campaign trail?

26:14 How did your knowledge of voter concerns, from your thousands of conversations at their doors, influence your race?

33:00 How did you approach fundraising in your race?

38:18 What were some of the big hurdles that faced you on the campaign and how did you overcome them?

47:50 What are some of the most important things for candidates to know as they’re starting their campaigns?

52:56 Podcast Closing and Outro