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How to become a recognised expert in your field
Do you want to become a recognised expert in your field? For clients and work to come to you based on your known expertise?
In this episode, I'm sharing my personal playbook for building a powerful personal brand, one that makes clients seek you out. This doesn't happen by luck; it happens by design. I'll walk you through how it all comes down to two foundational principles: Consistency and Commitment.
It took me over a decade of consistent work to get to a place where people call me for my expertise, and I want to show you how you can start that journey today.
Listen to this episode to discover:
- Why the foundation of a strong brand is built on Consistency and Commitment.
- How to define your niche by asking three critical questions: What are you passionate about, what are you credible in, and is there a market for it right now?
- The importance of credentialising yourself by building a body of work, whether that's through writing articles, a newsletter, or even short videos.
- Why you must commit to your chosen platform and show up regularly to build a brand that lasts and attracts the high-quality work you want.
- Tune in to find out how to become that recognised leader in your field. The type of personal brand that means that work seems to come to you effortlessly.
If you find this episode useful, don’t forget to like it and then subscribe so you don’t miss another episode.
About Progress To Partner Academy: On-demand career help and guidance
You have to drive your career forwards. Your firm wouldn't do that for you.
Stop waiting to be noticed for career development courses by your firm.
Make the firm notice you! You will get the skills and knowledge about what the partners are really looking for when you join our Progress to Partner Academy.
Join our Progress To Partner Academy - https://subscribe.howtomakepartner.com/progresstopartner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.
Links:
Take our How To Go From Coffees To Instructions course: https://subscribe.howtomakepartner.com/coffees-to-instructions/
Take our Go-To Expert Course: https://subscribe.howtomakepartner.com/gotoexpert-course/
Complete our FREE Partnership Readiness Assessment - https://careerprogressionreadiness.scoreapp.com to see where you have gaps in your own development - you'll get a personalised report with actions for what progress your career forward
Connect with me on LinkedIn - https://www.linkedin.com/in/heathertownsend/
Join our Progress To Partner Academy - https://subscribe.howtomakepartner.com/progresstopartner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.
Buy your copy of Poised for Partnership - https://amzn.to/3ETEYk3
Buy your copy of How To Make Partner And Still Have A Life - https://amzn.to/4iLxugM
Buy your copy of The Go To Expert - https://amzn.to/3HGPYlP
Buy your copy of The Financial Times Guide To Business Networking - https://amzn.to/406QPma
Get full access to How to Make Partner at howtomakepartner.substack.com/subscribe
View all episodes
By Heather TownsendDo you want to become a recognised expert in your field? For clients and work to come to you based on your known expertise?
In this episode, I'm sharing my personal playbook for building a powerful personal brand, one that makes clients seek you out. This doesn't happen by luck; it happens by design. I'll walk you through how it all comes down to two foundational principles: Consistency and Commitment.
It took me over a decade of consistent work to get to a place where people call me for my expertise, and I want to show you how you can start that journey today.
Listen to this episode to discover:
- Why the foundation of a strong brand is built on Consistency and Commitment.
- How to define your niche by asking three critical questions: What are you passionate about, what are you credible in, and is there a market for it right now?
- The importance of credentialising yourself by building a body of work, whether that's through writing articles, a newsletter, or even short videos.
- Why you must commit to your chosen platform and show up regularly to build a brand that lasts and attracts the high-quality work you want.
- Tune in to find out how to become that recognised leader in your field. The type of personal brand that means that work seems to come to you effortlessly.
If you find this episode useful, don’t forget to like it and then subscribe so you don’t miss another episode.
About Progress To Partner Academy: On-demand career help and guidance
You have to drive your career forwards. Your firm wouldn't do that for you.
Stop waiting to be noticed for career development courses by your firm.
Make the firm notice you! You will get the skills and knowledge about what the partners are really looking for when you join our Progress to Partner Academy.
Join our Progress To Partner Academy - https://subscribe.howtomakepartner.com/progresstopartner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.
Links:
Take our How To Go From Coffees To Instructions course: https://subscribe.howtomakepartner.com/coffees-to-instructions/
Take our Go-To Expert Course: https://subscribe.howtomakepartner.com/gotoexpert-course/
Complete our FREE Partnership Readiness Assessment - https://careerprogressionreadiness.scoreapp.com to see where you have gaps in your own development - you'll get a personalised report with actions for what progress your career forward
Connect with me on LinkedIn - https://www.linkedin.com/in/heathertownsend/
Join our Progress To Partner Academy - https://subscribe.howtomakepartner.com/progresstopartner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.
Buy your copy of Poised for Partnership - https://amzn.to/3ETEYk3
Buy your copy of How To Make Partner And Still Have A Life - https://amzn.to/4iLxugM
Buy your copy of The Go To Expert - https://amzn.to/3HGPYlP
Buy your copy of The Financial Times Guide To Business Networking - https://amzn.to/406QPma
Get full access to How to Make Partner at howtomakepartner.substack.com/subscribe