Nowadays, print advertisements and TV commercials aren’t enough for business success; social media marketing is now one of the leading forms of digital marketing, and if you don’t have a social media marketing strategy in place yet, it’s time to start.

In this episode of Two Minute Marketing Tips, Erika discusses the basics of developing a social media marketing strategy and some excellent resources to help you along the way. She covers:

Setting goals

Finding the best social media channels for your organization

Creating your brand image

Researching your audience and competition

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts

Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts

Quick Social Media Marketing Tips for the 5 Top Platforms: Listen on SoundCloud, Spotify or Apple Podcasts

To hear more Two Minute Marketing Tips, see Erika’s Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!