📚 Mentioned in This Episode

• Digital Course Workshop (available inside The Public Health Club)
• The Public Health Club 
• Free Black Friday waitlist (for 50% off the course workshop)
• KIT.com for email list building

In this episode, Dr. Des goes deeper into what it really takes to build a profitable digital course as a public health professional. After launching several courses—including her signature program Subcontracting to Six Figures, which doubled enrollment during its most recent launch—she breaks down the business, marketing, and psychology behind course creation.

Too many public health professionals create brilliant courses that change lives… but bring in little to no income. Why? Because we approach course creation like a program manager instead of a CEO.

This episode helps you shift that.

💡 What You’ll Learn

✔️ Why your first course didn’t sell (even if it was amazing)

✔️ The CEO Mindset You Must Have Before Creating a Course

✔️ Building an Audience Before Building the Course

✔️ Marketing Psychology for Public Health Pros

✔️ How to Price Your Digital Course Confidently

✔️ The Behind-the-Scenes Story of Subcontracting to Six Figures

✔️ Low Ticket vs. High Ticket Courses

✔️ Evergreen Courses vs. Live Courses

https://www.drdesshow.com/

https://www.publichealthclub.com/